Rockfish Brand Ventures invests in location analytics platform, MomentFeed

Today we’re excited to announce that we’ve made our second Rockfish Brand Ventures investment in MomentFeed, a platform that centralizes access to analytics and campaign management tools for Facebook, Twitter, Foursquare and Gowalla. Location-based social media platforms present new challenges and opportunities for brick-and-mortar retailer, and MomentFeed aims to help make sense out the data that is available across this emerging channel. By using MomentFeed, retailers can see aggregated data across four of the most popular location-based service platforms and easily learn how their stores are performing individually and compared to their competitors.

Click here to check out the official press release.